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Why Invite Judy to Speak?

  • Her message is timely. With women being over 50% of the workforce and responsible for influencing 85% of all consumer purchasing decisions, the time to understand how to communicate with women is now if you want to succeed in any market.
  • Her style is a mixture of facts, real-life scenarios, wit, boundless energy and a sense of humor. That combination is the perfect environment for immediate learning and long-term engagement. You feel a relationship with her from the first moment.
  • Her experience in the field as a new agent and climbing the ladder to Agency Manager in the male-dominated Insurance world gives her creditability and shows how a little persistence, with a lot of creativity equaled success and profitability.
  • Her book “Selling in a Skirt” is an Amazon best-seller in Women & Business and Motivational & Self-Improvement.

Watch Judy Hoberman rally a crowd of over 1500 people at the LAMP conference in Orlando FL!

Watch Judy Hoberman rally a crowd of over 1500 people at the LAMP conference in Orlando FL!

“Judy did a fabulous job and her range of questions were great  …you know it’s a good interview when the time simply goes by within minutes!! I’d love to interview again on other areas within your radio network program, should that be of interest in the future. Thank you again.”
Susie Sanchez

Author, The Dream Lived, Former NFL Cheerleader

“Judy is an amazing host and definitely is on top of her game.  She focuses well on the subject matter, and asks great leading questions.  I also appreciate receiving the link; I have forwarded it to my team at PHP Agency and asked for their candid opinion as well.”
Tommy Kulpa

Field Advisor PHP

Speaking Topics

Selling In A Skirt
Focusing on the fact that men and women are different. As simple as that sounds, to be successful as a sales professional, you need to understand that men and women communicate differently. This includes asking questions, listening and both verbal and non-verbal behavior. Knowing there are differences is only the first step. To succeed in this ever changing market place, understanding and embracing the key differences between men and women is vital. Developing relationships is what makes this business successful. By recognizing the significance of relationship building plus the best the language to accomplish that will help all members of the sales team.

During this session you will learn:

  • The basic communication differences between men and women
  • Why it is important to recognize these differences and how to embrace and use those differences as assets
  • The importance of building relationships in cross gender selling
Women Mean Business
Over the last 20 years, there has been a tremendous change in women’s presence in the workplace and their economic influence as both wage earners and consumers. Today women make or influence 85% of buying decisions. Despite dramatic changes in both sales and customer service, many sales companies have not altered the way they train their sales teams. By not acknowledging the importance of gender differences and not changing the basic training of their sales teams, many US companies are inhibiting their own growth and market share.

During this session you will learn:

  • Why selling to women will increase your sales
  • The key gender differences in face-to face selling
  • How to alter your sales tactics to capture this lucrative female market
  • How to understand the female market as a means to long-term relationships and new Centers of Influences
Succeeding In Today's Market - Being At The Top Of Your Game
Everyone is in sales, whether you are providing a product or service, managing a team or selling yourself.  In order to succeed in today’s market, we need to recognize what our businesses are built on.  That includes sales, communication and relationships. Communication comes in many forms and is different between genders, generations and industries.
In order to increase sales and build our business relationships, we must learn the proper way to communicate with each other. Sales are based on conversations. Building relationships begins with asking questions, and listening will cement those relationships.  We live in a very noisy world so standing out and being unique will be a way to increase your bottom line. What is it that makes you stand out from your competitors? Why would people want to do business with you? Learning how to network with intention will give you some of the proven strategies to build new centers of influence and nurture existing ones and will make a huge impact on your bottom line.

What you will learn:

  • The basic communication differences between men and women.
  • The importance of recognizing these differences and how to embrace and use those differences as assets.
  • The value of asking the right questions and listening to the responses.
  • The importance of building relationships in business.
  • How to stand out in a business world where everyone is fighting for the same dollars
Profitability From Your Passion
Has your business been referred to as a hobby due to lack of profits? Has your for-profit business become a NOT-for-profit? By sharing case studies and experiences of success in building multiple businesses, Judy provides participants a peek into her “exclusive play-book” that was designed to turn her passion into profits.

During this session you will learn:

  • Prospecting and networking with intention
  • Building a support team
  • Having an online and offline presence
  • Getting your message out
Word And The Female Factor
Is your company finding it hard to attract, recruit, motivate and retain women?

Women have made great strides in both the current workplace and in filling up the pipeline for the future workplace.

Here is where we are today.  Women are 50% of the workforce so now they account for half of the available workforce.

That number is expected to increase as the pipeline of women graduating from college enters the workforce. Women earn 57% all college degrees and 60% of graduate students are women.  No matter how successful you are today, if you really take the time to concentrate on attracting this huge segment of the educated workforce…women, you could significantly improve your bottom line.
The question is…What are you doing about it?

During this session you will learn:

  • How to attract, recruit,motivate and retain women
  • Ways to promote a supportive work culture
  • Understand how you can boost net profit margins by increasing the number of women in leadership positions
  • Attract the next largest demographic…millennial women

This is not a women-only seminar…everyone can benefit and everyone is invited.

Successful People Are Self-Disciplined
What is being self-disciplined?  It is a habit, a practice, a philosophy and a way of living.  All successful people are highly disciplined in the important work that they do.  All great success in life is preceded by long, sustained periods of focused effort on a single goal, the most important goal, with the determination to stay with it until it is complete.  Fortunately the quality of self-discipline is something that you can learn by continuous practice, over and over, until you master it.  Once you have mastered the ability to delay gratification, the ability to discipline yourself to keep your attention focused on the most important task in front of you, there is virtually no goal that you cannot accomplish and no task that you cannot complete.

During this seminar you will:

  • Understand what self-discipline is and how it affects your business
  • How to develop self-discipline
  • Learn the benefits of being self-disciplined
  • Create an environment of success
Recruiting Is The Easy Part... Retention Is Trickier

(*For Insurance And Financial Companies)

While every industry is quite different, many face the same challenges. One of the biggest challenges in today’s market is finding “Women”… While that has so many directions to address, the truth is recruiting is one piece; retaining is another. This is one of the greatest industries for women because it is a level playing field, the compensation is the same and the opportunities…sometimes this is the disconnect…not only from the company but for the female candidate as well. Are we in the right place; are we on the right track; do we have the right mindset? Imagine being able to answer those questions and so much more while you can see the results you are looking to have, earning the revenue you deserve to earn and being able to focus on the situations and people you truly want to.
In almost everyone’s life, we have decisions to make. As women…even more decision seem to appear.  With each decision comes new responsibilities. How do we choose the right path? How do we find someone that can pave the way and understand what our journey is going to be? How do we know that the choices we make are the ones that will benefit ourselves and out business?
What you will learn:
  • How being an expert will add to your self-confidence
  • Why understanding the choices you make will help you determine your correct path
  • Creating the work/life balance will provide harmony for you allowing you to be present in most situations
  • Discover the process have the level of success that you desire…no matter the definition
How To Attract Your Inner Wonder Woman
While every industry is quite different, many face the same challenges. One of the biggest challenges in today’s market is finding “Women”… Companies do their best to attract the right candidates but, the questions we struggle over are “Are we in the right place; are we on the right track; do we have the right mindset?” Imagine being able to answer those questions and so much more while you can see the results you are looking to have, being comfortable in your own skin and being able to focus on the situations and people you truly want to. Digging deep down into our inner Wonder Woman is where all the tools we need can be found.

In almost everyone’s life, we have decisions to make. As women…even more decision seem to appear.  With each decision comes new responsibilities. How do we choose the right path? How do we find someone that can pave the way and understand what our journey is going to be? How do we know that the choices we make are the ones that will benefit ourselves and our business?

What you will learn:

  • How being an expert so you become the resource for your target market
  • Why understanding the choices you make will help you determine your correct path
  • Creating the work/life balance will provide harmony for you allowing you to be present in most situations
  • Discover the process to bring your inner woman to the surface
Marketing Gets You Known... Sales Gets You Paid
Many people don’t want to be in sales. They don’t want to pressure or be pressured into asking for money or the close. But, that is the basis of the sales process. What if you were able to be a top producer without having the feeling of being the text book case of a salesperson? What if all you needed to do was learn how to have a conversation that will make your close a natural part of the process?

Most people confuse marketing and sales. The simple truth is that marketing gets you known and sales gets you paid. While they are two different activities, when they work together…your bottom line will see the results.
Let’s keep it simple and watch what happens!

What you will learn specifically:

  • Communication is Key
  • Building Relationships Changes Selling Into Sharing
  • Listening Cements The Relationship

Customized topics available upon request

Ready to make an impact with your next event?

Booking Request

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Women want to be treated equally .... not

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